Jennyfer Gouné

Jennyfer leads Creative Tech & AI Product Marketing at Amazon, where she has demonstrated exceptional leadership in driving generative AI and creative technology initiatives for Amazon Ads. With nearly 20 years of experience in AdTech, MarTech, and FinTech, she has consistently delivered transformative product launches worldwide.
At Amazon Ads, Jennyfer spearheads several strategic initiatives, including the successful launch of ad server measurement, analytics, and identity solutions. Her most notable achievement has been leading the AI marketing strategy and securing prominent placements at major industry events including the Cannes Lions Festival, Amazon Accelerate, Amazon unBoxed, and AWS reInvent. Under her leadership, her team achieved and far exceeded product adoption goals, which led to mentions of their work by CEO of Amazon, Andy Jassy in quarterly earnings reports.