Dirk Shaw

"Dirk Shaw is the Co-Founder and Chief Product Officer of Veylan, the first AI-native operating system for advertising, built to transform the broken adtech stack.

A product architect with a strategist’s brain and a storyteller’s voice, Dirk has spent more than two decades turning frontier tech into human-centered systems that transform how brands create, communicate, and compete.

Dirk has always operated at the edge of what’s next. From building early e-commerce platforms during the dot-com boom to pioneering social media strategy, he helped launch Social@Ogilvy, led the Ford Content Factory at WPP, and built emerging tech teams inside legacy agencies before most knew what “machine learning” meant.

At Veylan, Dirk is rearchitecting the advertising stack from first principles - unifying strategy, creative, and media - into a composable AI system that gets teams to clarity and action in minutes, not months.