Mark Pasetsky

As CEO of Mark Allen & Co., Mark leads a team advising chief executives at global brands, creative companies, publishers, AI leaders, and startups. Pasetsky has provided strategic counsel to Accenture Interactive, AARP, BBH, Hill Holliday, M+C Saatchi, Exiger, W Hotels, and many more.

Mark combines a strategist's industry view with a creator's ability to reimagine it. Prior to founding Mark Allen & Co., he spent nearly a decade in celebrity and entertainment, leading two national magazines as managing editor of OK! Magazine and founding editor-in-chief of Life & Style Weekly. He held executive positions including GM of Life & Style, VP of Bauer Publishing, and VP of communications for MTV Networks' online division.

He shares insights regularly in AdAge, Adweek, Fast Company, Campaign, Forbes, LinkedIn, PR Daily, PR Week, Reuters, The Los Angeles Times, The New York Times, and USA Today.