Dave Horton

Special US CCO Dave Horton is an Emmy Award-winning creative leader with two decades driving breakthrough work for brands like Adidas, Uber Eats, Miller Lite, Netflix, and Expedia. Honored by Adweek and Ad Age for his ability to marry cultural resonance with measurable business results, Dave has spent the past five years at Special US building a legacy through bold, honest partnership.

At Special, Dave and partner Matthew Woodhams-Roberts have led campaigns for Uber Eats, Fox Sports, Meta, Manscaped, and Hanes — pushing each client to break category conventions and create work that earns its place in culture. Under their leadership, Special US became the fastest-growing, most awarded indie agency in America, Second Most Awarded Independent Agency at Cannes 2025, Campaign’s Global Agency of the Year 2023, Effies’ Most Effective Independent Global Agency 2022, and named to WARC’s Effective 100 as one of the world’s top networks.