Aaron Sobol has nearly 20 years of media experience working on iconic brands including Unilever, Coca Cola, Fiat Chrysler Automobiles, and Microsoft. In addition to CPG, Auto, and Tech categories, Aaron has also worked on Government, Retail, Pharma, and Gaming.
Aaron currently leads North America Media Investment and Data Governance for Unilever. Key responsibilities include developing strategy across retail and national media investments, leading agency relations, developing JBPs and partnerships, accelerating responsible data usage, and ensuring Unilever’s brands deliver positive business outcomes.
Aaron is actively participating in industry groups such as IAB, ANA, MMA and serves on partner councils and advisory boards. Aaron was awarded both the 2024 IAB Service of Excellence Award and the 2024 212NYC Decade of Digital Excellence Award.
Aaron Sobol Job Title Head of North America Media Investment and Data Governance Company UNILEVER
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