Kristin Maverick

Kristin Maverick is a seasoned social marketing leader with 17+ years of experience across agencies and in-house teams. She is Director of Social and Creator Marketing at Verizon, where she’s redefining how brands connect with culture. Kristin believes the best work blends sharp insights, authentic storytelling, and partnerships with emerging talent. A pioneer on new platforms, she launched Sour Patch Kids on TikTok, fueled OREO’s social presence for 5+ years, and grew Bravo TV’s digital voice. She has also led work for Walmart, Burger King, 7-Eleven, and Apple TV+. Her career includes leadership roles at Dentsu Creative and 360i. Recognized as a Business Insider Rising Star, one of the 30 Most Creative in Social Media Marketing, and on Ad Age’s Women to Watch list, Kristin is a graduate of the University of Rhode Island. She lives in New Jersey with her husband Mike and their son Nathan.