Bob Lord

Bob Lord is a global executive leader and technology visionary with more than three decades of experience driving transformation and growth across enterprises from $500M to $15B. As President of Horizon Media Holdings, he is redefining the independent agency model by bringing product discipline, transparency, and enterprise innovation to the forefront. His leadership centers on modernizing technology toolsets with AI, maximizing data transparency, and building an open marketing platform powered by real-time insights and Large Language Models to help clients navigate an evolving media landscape.

Prior to Horizon, Bob spent nearly a decade at IBM as its first Chief Digital Officer, pioneering AI and quantum computing applications, reshaping global go-to-market strategies, and launching the award-winning Call for Code initiative, a worldwide developer movement for social impact. His career also includes leading roles at AOL, where he helped drive its $4.4B acquisition by Verizon, and Raz