Tracks Venues

In this session...

Brand safety on CTV is evolving. Join experts across media and advertising to explore how AI is enabling smarter, more scalable brand suitability. Learn how scene-level and sentiment-aware tools help advertisers avoid risky placements while expanding safe reach. From live news to entertainment, discover how multimodal AI is setting new standards for responsible advertising—giving brands greater control, transparency, and confidence in every impression.

Join Anoki and leaders from across the media and ad ecosystem to explore how AI can help make it possible to unlock brand safe moments safely in CTV, responsibly, and effectively. For example, live news is one of the most consumed categories on CTV. It’s also one of the most complex. For advertisers, aligning with live news has long been a balancing act between reach, engagement, and brand suitability. With advances in AI, advertisers and publishers now have tools to responsibly align messaging with real-time stories, avoiding risky adjacencies while unlocking new, high-value inventory. View Less

What You'll Learn from This Session...

  1. How AI is redefining brand safety and contextual relevance, even in challenging environments like live news
  2. How emotional alignment in advertising can strengthen audience trust and engagement
  3. Practical considerations for brands and agencies testing new strategies in CTV

Presented with


Speakers

Abbey Thomas CCO Anoki
Raghu Kodige CEO Anoki
Monica Perschetz Vice President, National Agency Partnerships Spectrum Reach®
Greg Sherrill Group VP, Agency Development Magnite

Event Details

Event Type Session

Track  Streaming