In this session...
Sports audio is surging, and podcasts sit at the heart of fan engagement, storytelling, and brand partnerships. This panel brings together leaders across the industry to explore the evolving landscape of sports podcasts and the opportunities they create for creators, networks, and advertisers.
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Featuring Steve Politziner, President of Good Karma Brands, Kevin Clark, ESPN host, This is Football Podcast, Tom Webster, Partner, Sounds Profitable, and Megan Judge, Sr. Director Marketing & Events at ESPN Audio, the conversation will highlight growth trends, audience behaviors, and innovative ways to connect with fans through audio. Attendees will gain insights into how media, content, brand integration and emerging monetization strategies are shaping the next phase of sports podcasting.
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What You'll Learn from This Session...
- The Growing Value of Sports Podcasts for Fans and Brands Attendees will learn how sports podcasts are becoming one of the most powerful ways to connect with highly engaged fan communities. The panel will explore why audio fosters deeper storytelling, loy
- Shifts in Audience Behavior and Consumption Trends The panelists will share insights on how fans are discovering, consuming, and interacting with sports podcasts—covering everything from daily habit-building to the rise of niche shows. Expect data-driven
- Opportunities for Monetization and Innovation From ad models and sponsorships to cross-platform integrations and new distribution strategies, the discussion will highlight how publishers, talent, and brands can unlock value in the sports podcasting space
