In this session...
AI is not here to replace creativity; it is here to supercharge it. In this fireside chat, Amit Jain, CEO of Luma AI; Marcos Ribeiro, Senior Director of Advertising & Brand for Macy's; PJ Pereira, Creative Chairman at Pereira O’Dell, Founder of Silverside.ai, and Chief Creative Officer of Serviceplan Americas; and Sil Curiati of STORY, will explore how AI is transforming advertising and entertainment.
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From cinematic-quality campaigns produced at the speed of culture to entirely new forms of storytelling, they will unpack what happens when cutting-edge technology meets bold creative vision. How can brands scale stories without losing authenticity? What new possibilities emerge when ideas can be executed instantly instead of months later? And how will agencies and creators redefine their roles in this fast-changing landscape?
Join leaders at the forefront of AI and creativity for a candid discussion about the opportunities and responsibilities that come with this new era. This session is not just about the future of technology; it is about the future of imagination.
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What You'll Learn from This Session...
- AI Production
- Speed vs. Authenticity Challenge
- Role Redefinition in Creative Industries
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