Tracks Venues

In this session...

In an era of AI-generated everything, viral fatigue, and over-engineered content, it’s the human moments that cut through. We crave real stories, told by real people, grounded in culture and community. This panel brings together global platforms Secret Media Network and Fever, alongside creators and collaborators, to explore how we can tap into hyper-niche passions, build rich cultural ecosystems, and create meaningful moments.

What You'll Learn from This Session...

  1. People Want Hyper-Niche, Not noise
  2. Finding Deeper Connections With Micro-Creators
  3. Co-Creating Experiences
  4. Why Real Connection Matters More Than Ever

Presented with


Speakers

Michelle Yanikian Brand Partnerships, Director Secret Media Network & Fever
Bianca Bahamondes Executive Editor, North America Secret Media Network
Tiffany Baira Content Creator
Dana Haffner Vice President of Creative Strategy Autumn Communications

Event Details

Event Type Session