In this session...
TikTok and iSpot teamed up to measure performance across key KPIs — and the results are in! Join us as we share the measurable lift TikTok generated across an array of outcome types and what that means for advertisers seeking to convert attention into action.
What You'll Learn from This Session...
- How important it is for TikTok to have outcomes that advertisers require?
- What is the importance of attribution and it's role in the marketing puzzle today?
- How does the end-to-end buying experience look like for advertisers on TikTok?
