Amanda Fetterly is the leader of Adobe Express’s original content design team. Always working at the intersection of brand, product and content, she pioneered digital design at the University of BC and contributed to award-winning projects for Nokia, Bang-On Tee-shirts, and CBC radio. Amanda earned honors at the California College of Arts MBA in Design Strategy program and later played a crucial role in connecting TurboTax, Mint, and QuickBooks at Intuit. Joining Adobe in 2015, she established the content design practice for Adobe Spark, growing the global content team from scratch. Under her guidance, they’ve created over 350K templates, editorial articles, and content-first experiences across all audiences. In 2021, Adobe Spark became Adobe Express, a content-first offering empowering everyday communicators. Amanda’s visionary leadership drives innovation and excellence across all functions at Adobe Express; bringing the joy of creativity to all.
Amanda Fetterly Job Title Director of Design, Adobe Express Content Company ADOBE
