In this session...
The media and advertising landscape continues to evolve as the new era of video shifts the way audiences engage with content. Amidst this shift, the industry's planning, strategy, and content models have been challenged and it is clear that clients and their agencies must innovate to stay on top of the game.
Join TikTok for a conversation with agency leaders to hear how they are taking the challenge head on.
What You'll Learn from This Session...
- Evolving the media landscape
- Reshaping measurement and creativity
- Forging new ways to achieve success
