Tracks Venues

In this session...

'Privacy' used to be synonymous with degraded measurement + performance. Now it can be your competitive advantage.
With evolving changes in regulations, browser + operating system policies and newly enacted laws, it’s clear that the future of advertising is private. But privacy doesn’t have to come with performance tradeoffs.
Join us for an in-depth conversation with industry thought leaders on the cutting edge of ad privacy, and learn how embracing new technologies can drive competitive advantage now and in the future.

What You'll Learn from This Session...

  1. The future of advertising is private.
  2. Privacy doesn't have to come with performance tradeoffs.
  3. New technologies can drive competitive advantage now and in the future.

Presented with


Speakers

Graham Mudd SVP, Product Mozilla
Jorge Ruiz Global Head of Marketing Science TikTok
Eric Seufert Independent Analyst, Author & Investor
Tamara Greasby VP, Engineering Mozilla

Event Details

Event Type Session