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In this session...

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In today’s complex digital landscape, understanding the full impact of your marketing efforts across every consumer touchpoints is more critical—and challenging—than ever.
This roundtable discussion invites industry experts and peers to engage in a conversation about the power of full-funnel analytics in driving marketing success.


What You'll Learn from This Session...

  1. How to assess consumer engagement across the entire journey, and translate insights into actionable strategies.
  2. Share real-world examples to gain fresh perspectives on optimizing campaigns.
  3. Learn to effectively demonstrating ROI within your organization.

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Event Details

Event Type Special Event