Tracks Venues

In this session...

Audiences today crave immersive experiences that bring them into the story. In this session, advertisers looking to enter into the world of livestreaming can explore how innovative content comes to life when streamers, viewers, and brands join forces. But how do ideas and opportunities become experiences the whole community can enjoy? In this moderated discussion, streamers and brand leaders will offer insights, best practices, and a behind the screens look at the collaborative creative process behind today’s streams.

What You'll Learn from This Session...

  1. Streamers and brands can come together to co-create immersive, community-driven content.
  2. Lean on streaming talent to gain insights for unique, viewer-focused ways to authentically integrate your brands into their streams
  3. The ability to co-create on Twitch is supercharged - tailor your messaging on Twitch to uniquely position your brand as an innovator and bring unique, first-to-market programs straight to our community.

Presented with


Speakers

Sarah Iooss Director of US Agency Development and Twitch, Amazon Ads Amazon Ads
Carmela Music Streamer Twitch
Melanie Clarke Manager, Program Activation (East Coast, Canada and Brazil), Twitch Amazon Ads
Cory Haik Chief Executive Officer Refinery29

Event Details

Event Type Special Event