In this session...
In 2024 the line between celebrity, talent and creators has become even more blurred with each title being involved in all facets of brand incubation, growth and marketing & advertising. Whether a popular content creator or one of the greatest media personalities of all time, success comes with authenticity - one can be a more effective ambassador when a brand’s mission is in sync with the talent’s true interests and values. Hear from executives who’ve helped some of the biggest names add ‘marketer’ to their IMDbs!
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