In this session...
Join us for an insightful fireside chat where industry expert Michael Nocera from Mirakl Ads shares his journey and dives into the latest trends shaping retail media. With years of experience in programmatic buying, eCommerce and retail media, Michael will explore how retailers and brands can navigate the rapidly evolving retail media landscape and stay ahead of the curve.
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This discussion will cover key strategies for balancing customer experience with monetization, maximizing the potential of both 1P and 3P products, and leveraging retail media to drive growth. Michael will also share actionable insights on optimizing onsite performance, understanding ROAS metrics, and utilizing AI to enhance retail media solutions. Don’t miss this opportunity to learn how to stay competitive in a fast-paced market and discover what many retailers are overlooking in their retail media strategies.
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What You'll Learn from This Session...
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