In this session...
Gen Z goes home and lights up their TV, laptop, and mobile feeds… at the same time. The latest generation has fractured media attention even further. Novel platforms like YouTube, TikTok, and Instagram have displaced traditional media as entertainment providers. Meanwhile, gaming has become the new social forum, where Gen Z express themselves in lobbies, forums, and digital worlds. MOCEAN's Chief Strategy Officer, will explain new media realities with examples from his pioneering work with, DevSisters, PlayStation and more.
What You'll Learn from This Session...
- How social media is displacing traditional entertainment
- Why gaming is becoming the new social media
- What is the triple screen?
- Expansive case studies from leading video game companies
