Resh Sidhu

Resh Sidhu is a highly accomplished and respected global leader in the field of creative technology and augmented reality. As a co-founder of Arcadia Creative Studio, at Snapchat, based in New York, she leads a world-class team of AR pioneers and manages a wide range of high-profile projects. With over two decades of experience in the industry, Resh has a proven track record of success in a variety of roles, including Chief Creative Officer for Barbarian, Group Creative Director at AKQA, and Creative Director at Oscar-winning visual effects studio Framestore.

Throughout her illustrious career, Resh has consistently been lauded for her ability to foster an inspiring, inclusive, and forward-thinking work environment. Her leadership is characterized by a commitment to innovative thinking, and she has played a pivotal role in delivering iconic experiences for an extensive portfolio of global clients, including esteemed names like Nike, Disney, Livenation, and L'Oréal, among others.