Rick Erwin
Rick brings more than 25 years of experience in data driven marketing and advertising to his role as CEO of Adstra. He is a leading voice in the field of omnichannel marketing and an outspoken advocate for the value of data in the global economy. Prior to joining Adstra, Rick spent three years as president of Acxiom’s data and identity business, where he led its turnaround and growth, culminating in the sale of the company to Interpublic Group. Prior to Acxiom, Rick was the president of Experian’s data and identity business where he expanded the company into the digital media ecosystem and established its leadership in connected TV.
Rick holds a master’s degree in business administration from Northwestern University, and a bachelor’s degree in marketing and finance from Michigan State University. He is currently a board trustee at Shedd Aquarium in Chicago, and has held past board roles at the Interactive Advertising Bureau, the Data and Marketing Association (DMA), and LoopMe.