In this session...
Join us for a critical discussion about the importance of building authentic experiences on social media platforms and how to create safe spaces for engaging conversations with your audiences.
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Join Respondology Co-Founder and CEO Erik Swain and Jeff Semones, Managing Partner, Head of Social Media at EssenceMediacom, along with their consumer brand guests, for an interactive discussion on the importance of building authentic experiences on social media platforms and also making sure that the ongoing conversations support the entity’s mission by creating and maintaining a safe place for engagement.
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What You'll Learn from This Session...
- Brands can, and should, take control of their social media platforms
- Agencies have powerful technology solutions to offer clients
- Making social media safer is both a moral and business imperative