Ali Saraniti

As Director of Sales Research & Insights at Fandom, Ali is responsible for driving the growth of the B2B insights strategy and product offering across its growing Global Ads business.

Prior to Fandom, she gained experience on both the publisher side, spearheading the Content Insights division at Conde Nast, and the ad agency side. working on product development for the research arm of Dentsu Aegis Network’s M1 platform.

Over the past 3 years, Ali has focused on helping key partners navigate the ever changing entertainment and gaming landscape by analyzing the 300MM fans that find themselves on Fandom every month. Her latest thought leadership was focused on the State of Gaming including the fans’ perspective on the Metaverse and NFT’s.