Larene Mantel

Larene is a strategic and client focused advertising professional with a deep-rooted emphasis in Advanced TV & Video. Throughout her career she has launched new disciplines and created cross-platform strategies in video and emerging platforms to drive actionable insights for clients. Currently she helps lead Matterkind’s Addressable Innovation practice, under IPG, responsible for helping marketers achieve results through audience centric and screen agnostic solutions. She was also selected as one of the inaugural AdWeek Future is Female honorees.