Joe Cady - SVP of Digital and Advanced Advertising Strategy & Development within NBCUniversal’s Advertising & Partnerships division. Cady oversees digital supply, demand, partnership strategy, and leads an established team across the business and strategy functions. His remit includes Growth Strategy, Sales Strategy & Analytics, Business Development, Partnerships, and NBCU AdSmart including Programmatic, Data Driven Linear, and Addressable - spanning portfolios across TV, CTV/OTT and digital that reaches 230M US Adults every month across all screens: linear, streaming & social. He joined NBCUniversal in 2010 & served in many leadership roles across Strategy & Development, where he led the company’s Digital Entertainment, Lifestyle & Hispanic portfolios. Prior NBCUniversal, Cady played an integral role in Strategy & Development for Comcast Interactive Media, where he developed the company’s digital acquisition strategy and built the digital entertainment vertical.
Joe Cady Job Title Sr. Vice President of Digital and Advanced Advertising Strategy & Development Company NBCU