In this session...
Claudine Cheever, VP Global Brand & Fixed Marketing for Amazon Prime sits down with José Mollá, Co-Founder of The Community, to discuss how building brand authenticity and purpose, can help advertisers achieve continued loyalty, consistency, and relevance in the lives of consumers. Join us as we come together to dive deep into top-of-mind issues like social justice, sustainability, and brand authenticity.
What You'll Learn from This Session...
- Brand authenticity and purpose
- How to cultivate diversity and inclusion
- Sustainability
