Tracks Venues

In this session...

It’s widely understood that the cloud offers affordable scalability and tools that previously were only available to the largest companies and brands. It’s the great equalizer, especially for specialized areas like measuring marketing performance or unifying business intelligence. Join this discussion where our panel of experts will offer tangible steps to take advantage of the cloud to improve campaign measurement, data management and identity resolution.

Presented with


Felipe Calderon Google Cloud Google
Lawrence Hsu Analytics & Strategy Services Leader Acxiom
Vida Ha VP Databricks
David Skinner Chief Strategy Officer Acxiom

Event Details

Event Type Session

Track  Data & Decisions