Bill Todd is CRO at AdTheorent, a digital advertising leader using advanced machine learning technology and solutions to deliver real-world value for advertisers and marketers. In this role, Bill leads the revenue organization including the sales, client services, strategy and marketing teams to help the company realize new opportunities in the competitive digital advertising market and continue its aggressive year-over-year growth.
Bill joins AdTheorent after spending 18 years in numerous executive roles within Conversant. Most recently, he was an EVP of US Media, overseeing the 250-person media business. During his tenure he consistently achieved double digit revenue growth and was instrumental in the successful launch of many innovative ad solutions. Bill served as the Director of the Executive Committee for the IAB from 2008-2015. Prior to Conversant, he spent several years in sales positions at Katz Radio Group.
Bill graduated from St. John’s University with a B.S. degree in Business Management. He resides in the Breezy Point, NY with his wife and two kids.