Sabrina Caluori
Sabrina Caluori and her team are responsible for the digital and social media strategy and execution for all of HBO’s brands and programs including Game of Thrones, Westworld and the direct to consumer streaming service, HBO NOW.
Sabrina’s visionary leadership style and ability to build cross-functional teams has allowed her to successfully lead creatively-driven emerging technology projects as well as performance-oriented growth marketing strategies to drive the subscription business forward. This year, those strengths came together with the epic final season marketing for Game of Thrones which, drove 108% more HBO NOW subscribers over season 7 and included first-of-their-kind immersive experiences such as The Beyond the Wall VR Experience, recently nominated for an Interactive Emmy. The Alexa voice experience "Westworld: The Maze", which took fans on a choose-your-own-adventure through the world of the show, won the Grand Prix in Radio and Audio at Cannes Lions.