Daniel Binns

Daniel has been at Interbrand for 5 years and is the Managing Director of New York. He leads an integrated team of over 150 strategists, designers, writers, researchers and innovators who help clients leverage their brands to grow their businesses. He's worked on major branding initiatives for a wide range of clients from categories as diverse as automotive and technology, to healthcare and CPG. He has 30 years of experience in the branding and communications industry and has worked in seven different countries across four continents during his career and traveled to over 50. During his career, he's led global cross-disciplinary agency teams charged with delivering full-service marketing communications solutions for Coca-Cola, Nissan and Unilever. He's also worked with the management teams of Kimberly-Clark, Wrigley and Astra Zeneca to define and activate new strategic visions for their companies.