Ivy Brown is the Marketing Director for the U.S. JOHNSON’S® Baby and DESITIN® Brands overseeing the development and implementation of U.S. marketing strategies to engage new moms while driving revenue and income growth.
Ivy is also charged with developing growth platforms for all U.S. JOHNSON’S® Baby products.
During her fifteen years with Johnson & Johnson, Ms. Brown has been involved in driving business growth on brands including Children's Tylenol®, Benecol®, and Viactiv®.
Before joining the Babycare Team, Ms. Brown served as the Group Brand Director for the SPLENDA® Brand, the #1 brand in the No Calorie Sweetener category.
While with SPLENDA®, she delivered three consecutive years of growth in the face of intense competition. Ms. Brown is also credited with developing breakthrough advertising campaigns and enabling noteworthy launches for new SPLENDA® products, including SPLENDA® with Fiber and SPLENDA® Mist.
Ms. Brown earned her MBA from the Wharton School of Business at the University of Pennsylvania. She holds a B.A. from Washington University in St. Louis, Missouri. She currently resides in Moorestown, N.J. with her husband and two children.
Ivy Brown Job Title VP, Brand Marketing & Advertising Company TIAA