In this session...
On and off the screen the Golden Globe award-winning “Mr. Robot” is redefining television. From the hyper-authenticity of the show’s depiction of tech culture, to the game-changing marketing and digital initiatives around the program, “Mr. Robot” is at the forefront of the future of premium content. Get a deeper look at this innovative work and hear about how the leading premium content creator is evolving its strategies with advertisers and technology partners.
