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In this session...

eSports has gone from a fringe geek paradise to a legitimate global sports franchise. Its demographics are attractive to marketers and surprisingly gender balanced. Turner entered the market with ELEAGUE and in its first season generated 897 Million gross minutes of video consumption, delivering strong audience consumption across all platforms. Join Turner, Twitch, Arby’s, PwC, and Taz, the captain of Virtus.pro, the winning Polish team, as we rewind the season’s highlights.

Presented with


Speakers

Craig Barry EVP, CCO Turner Sports
Rob Lynch Brand President and CMO Arby’s Restaurant Group
Jason O'Toole Counter Strike Analyst and Commentator Room On Fire
Russell Sapienza Partner, Entertainment, Media & Communications Advisory PwC
Andy Swanson VP, ESports Twitch
Christina Alejandre GM of ELEAGUE & VP of eSports Turner Sports

Event Details

Event Type Seminar