In this session...
Who should you serve your impressions to? What creative stands out the most on a news feed? Measured across 200+ CPG advertising campaigns, Facebook and Oracle Data Cloud will reveal, for the first time, the benchmarks which prove the factors that can make or break your Facebook campaign. Join a panel of key industry leaders from Heineken, Frito Lay, Facebook, Oracle Data Cloud and BBDO in a ground-breaking discussion around their own success and best practices on executing data-driven strategies on Facebook.
