In this session...
Netflix,HBO Go, Amazon Prime, Hulu, YouTube, Facebook. As consumer attention around video shifts to the web and increasingly mobile, how should marketers think about shifting their video strategies to digital properties as well? On Facebook, video consumption has doubled in the last 6 months, and over 65% of video views on the platform are happening on mobile devices. Join Carolyn Everson and several top marketers as they discuss the opportunities for marketers as they bring their best video content online.