In this session...
As the largest carrier in the country, Verizon has a unique and robust data asset, and through their Precision Market Insights division, they leverage this data to improve mobile and digital advertising campaigns.
In this session, specifically geared toward the media buying audience, hear from Verizon, and current ad tech partners, about why this data is so powerful, and find out tactical information about how to use this data in your own campaigns.
