In this session...
What are the trends in advertising that resonate with consumers these days? USA TODAY's Ad Meter highlights what's worked over the years, as it helps brands capture the sentiments of every fan and take their message beyond the broadcast. And what can we expect as we forecast to Phoenix 2015?
Moderated by USA TODAY Ad Meter's Laura Petrecca.
A Smarter, Faster, More Colorful conversation from USA TODAY at Advertising Week.
