Adam Kasper

As Chief Media Officer, Havas Media, North America, Adam leads the management of all media planning, buying, tools & technology, product innovation and procurement across Havas Media's North American offices. Additionally, Adam oversees the agency’s specialist product offerings including trading (Affiperf), mobile (Mobext) and search. Adam has been with Havas since 2005, joining as VP, GAD and since, working across all of the agency’s major piecesof business holding positions of Director of Digital and Director of Partnerships and Investments where he helped manage the group to tremendous growth levels overseeing digital operations, driving innovation, promoting expansion, and facilitating the integration of digital marketing within Havas Media.

Adam has closely managed such flagship accounts as Choice Hotels, Carnival Cruise Lines, Goodyear, Tyson Foods, Reckitt Benckiser and Dannon.He is also a consistent contributor at Havas Media's global management forums and regularly works with our global team and country managers to develop best practices and service models for the company.

Before joining Havas Media in 2005, Adam spent 5 years running media at Allen & Gerritsen and prior to that worked in media at two standout full-service Boston agencies - Hill, Holliday, Connors, Cosmopulos from 1997-2000 and Houston, Effler from 1995-1997.

A regular speaker at industry conferences, Adam is a trusted source for trade and business media. He is frequently quoted in national press and industry trades including The New York Times, BusinessWeek, Mediaweek, Advertising Age, TelevisionWeek , Crain's New York Business, the New York Post and MediaPost.