Visible Measures

Visible Measures is the innovation platform for video. Leveraging its patented, proprietary video analytics technology, the company has developed the largest video data footprint in the world. Visible Measures uses this unprecedented video dataset to power its choice-based video ad network, Viewable Media, which delivers video ads as content while optimizing earned viewership for Fortune 500 brands and agencies. Premium publishers use VidWorks, Visible Measures’ revolutionary choice-based video promotion technology, to generate significant new revenue streams. Visible Measures has invented a number of digital video metrics for the advertising industry, including the world’s first accredited viewership and earned media metrics, which fuel top video charts for Advertising Age, the Wall Street Journal, Variety, Autoweek, iMedia, Business Insider, and others.