In this session...
Two hours of innovative thinking and discussion from leading pioneers disrupting, and being disrupted by, the digital media space. How are the shifts from single to multi-screen and static to real-time impacting us all?
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9:00 AM - From Single to Multi-Screen: The Shifting Mobile Landscape
Pioneers and leaders in the mobile and publishing space explore how connecting content with advertising to meet consumer expectations can transform the emerging multi-screen world.
Moderator: Jason Fairchild, Chief Revenue Officer (OpenX)
Mark Howard, Chief Revenue Officer (Forbes Media)
Jennifer Kattula, Marketing Director (Facebook)
Akshay Kothari, Co-Founder, Pulse (LinkedIn)
Amy Vale, Head of Global Business Marketing and Branded Experiences (Spotify)
Andy Wiedlin, Chief Revenue Officer (BuzzFeed)
10:00 AM - From Static to Real-Time: Marketing's New and Immediate Opportunity
How is the transformative shift in marketing towards real-time impacting all aspects of the publishing and advertising landscape? Hear from the visionaries who are re-defining marketing in the blink of an eye.
Moderator: Tim Peterson Advertising Age
Jared Belsky, Executive Vice President 360i
Tim Cadogan, Chief Executive Officer OpenX
Jim Kennedy, SVP Strategy & Digital Products Associated Press
Meredith Kopit Levien, EVP Advertising The New York Times
Dr. Phil Mui, Chief Product & Engineering Officer Acxiom
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