CMO Congress Executive Thought Leadership Session featuring:
- Creativity Drives Business
- Marketing: An Outsider’s Inside View
- Creativity Reinvents a Leader: The Easton Baseball Story
- Everyone Must Be Creative
- Sparkstarters: Unleashing the Creative in Everyone
View More
1:30-1:40: Introduction to the session:
Joe McCarthy, President, Director of Strategy,
Collins: “Creativity Drives Business”
1:40-2:30:
Ivan Wicksteed, CMO,
Old Navy: “Marketing: An Outsider’s Inside View.”
2:35-3:15:
Chris Zimmerman, President,
Easton Sports: “Creativity Reinvents a Leader: The Easton Baseball Story”
3:20-4:00: “Everyone Must Be Creative” Moderated by
Joe McCarthy
Steve Wilhite, former CMO, Apple, CMO,
Medidata Solutions
Cindy Gallop, CEO,
Make Love Not Porn /
If We Ran the World
William Charnock, CSO, R/GA
4:05-4:40:
Rick Boyko, Founder,
Sparkstarters: "Sparkstarters: Unleashing the Creative in Everyone"
Presented by Sparkstarters
By Invitation Only
View Less
