Gonzalo de la Torre

Gonzalo De la Torre is the CEO and Co-Founder of PRPL Management, one of Mexico’s leading influencer management agencies, and a partner at Grupo Inmer, a holding company that brings together five businesses focused on marketing, entertainment, and creative production.

At just 30 years old, Gonzalo has been a key force in building and leading a business ecosystem that spans digital agencies, public relations firms, festivals, and production houses.

He currently leads PRPL, managing a team of over 20 people, representing more than 100 talents, and collaborating with some of the country’s most influential brands.

Passionate about entrepreneurship, leadership, and team culture, Gonzalo shares his perspective from the management side—focused on innovation and purpose-driven business creation—with a direct, realistic, and aspirational approach.