Daria Baranova

Daria Baranova is the Regional Content Marketing Manager for Mexico and Central America at inDrive, one of the world’s fastest-growing mobility platforms. She leads influencer and content strategies that combine creativity and cultural insight to strengthen inDrive’s presence and promote fairness across the region. With over eight years of experience in marketing and communications, Daria has built her career across Russia, Spain, and Mexico, developing a multicultural perspective and deep understanding of global audiences. She began her career in Moscow managing creative and BTL campaigns, later moving to Madrid, where she refined her expertise in digital marketing and brand communication. Now based in Mexico City, she drives regional campaigns that connect people, culture, and purpose through impactful storytelling and data-driven execution.