Alejandro Roman-Fuster

Alejandro Roman-Fuster, Director of Addressability LATAM at LiveRamp, oversees all publisher relationships in Spanish-speaking LATAM. Alejandro has been fundamental in LiveRamp's launch in the region and for driving adoption of LiveRamp's publisher-focused Authenticated Traffic Solution (ATS). He is an advertising industry veteran with more than a decade of experience on both the supply and demand side, with special expertise in CPGs. Prior to his arrival at LiveRamp, Ale held executive roles with major companies such as Cencosud, Walmart, Carat, Pulpo (Entravision) and Punto Fox, primarily in Argentina but with significant expertise in Chilean, Colombian and U.S. markets.