Joanna Musi

With more than 18 years of experience in CPG and Pharmaceutical Companies, Joanna is Facebook Industry Lead for Pharma & CPG helping brands leverage Facebook's services and family of apps to drive real business results.
She worked for 5 years at Pfizer Cosumer Healthcare where she held the position of Global Digital Strategy Director in charge of accelerating the company's digital transformation and bringing brands closer to consumers. A big part of her career, she worked for The Coca-Cola Company where he held various positions in Brand Strategy and Integrated Marketing Communications.
Her leadership and passion for people and brands has allowed her to transform common practices into new business models.
Joanna has a degree in Industrial Engineering from the Universidad Iberoamericana and has several certifications in digital marketing. She lives in Mexico with her husband and her 4 little boys.