In this session...

Do consumers really care about privacy? What do consumers think about targeted ads? Has the cookie crumbled yet, and what will the industry use instead?

IAS has the answers on legislation, consumer leanings, and the technologies that will help advertisers navigate an Internet without cookies. Join IAS Sales Director, Fabricio Constantino, as we explore how collaboration and context will shape the coming months and years of targeted marketing.


Fabricio Costantino Sales Director IAS

Event Details

Event Type Session