Partner and Director at LEXIA Insights & Solutions, company awarded as the best agency of the year by Merca 2.0 on three occasions, 2008, 2014 and 2018. Aline heads communication for the Universidad del Valle de México and is the founder and producer of the Nave Abducciones Compañía de Teatro. For eighteen years she has specialized in public opinion, social programs and public policies as well as in evaluation and consulting for advertising campaigns, policies, candidacies, branding construction, engagement, new releases and brand positioning. She is a specialist in gender and poverty issues, on which she has given different workshops and conferences and collaborated with different agencies and brands to understand how to build a more equitable society.
From her point of view, the consulting work and the theatrical work are merged into one, where the collection, observation and deep understanding of stories and their characters are essential to find the insights that move people and the world.
Aline Ross Job Title Partner and Director Company LEXIA INSIGHTS & SOLUTIONS Connect via