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In this session...

What are the keys to generating revenue from content? Many publishers in the digital space have begun to integrate commerce into their businesses, while others are working to catch-up. There's also the question of if fastening a dollar sign to content affects the storytelling process. Join leaders in the publishing world a discussion on the importance of creating commercial content that benefits the user, and how finding the balance to both inspire and inform is the key to successfully monetizing content.


Roberto Fernández del Castillo Head of National Operations - Mexico Uber
Juan Pablo Munevar Director of Strategy and Business Development Adstream
Naren Nath President and COO MetaRail, Inc
Diana Ramírez Sales Director, Mexico Twitter
Eric Tourtel Senior Vice President, Latin America Teads

Event Details

Event Type Seminar

Related Topic Area  Creativity & Arts   Tech 

Similar Interests  Storytelling   Content   Design   Production   Video 

Track  Video & Content