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In this session...

Programmatic buying has completely changed the methods of online advertising. Given that most online ads are traded programmatically, digital firms, media companies, and agencies are competing to explore how to sell traditional media in a similar fashion. What does this mean for the next era of programmatic? The next wave of mobile advertising? Join business leaders for a discussion on how better targeting, increased specialization and more will be the future of programmatic.


Cyprien Grau COO & Co-Founder Decidata
Andrés Franklin LATAM Director Sojern
Christopher Maccaro Vice President, Head of Emerging Markets Oath
John Peragine SVP and Global Head of Video Rubicon Project
Erich Wasserman Co-Founder & Head of Strategic Business Development MediaMath

Event Details

Event Type Seminar

Related Topic Area  Tech 

Similar Interests  Programmatic   Data 

Track  Mar Tech